// for journalists & creators

Read the room before you write a word

Find what people are actually saying about any subject, surface emerging angles and source real voices.

the brief

Topic research

Whether you're filing a story or planning your next video, Babel42 lets you pull the live conversation around any topic, across social, news and forums, rank the most influential voices, and spot the angle nobody else has noticed yet.

app.babel42.io

Babel42 authors and influencers ranked for topic research

Live discovery

Search any keyword, hashtag or phrase and Babel42 builds a monitor that keeps collecting while you work, across social networks, video, news and technical forums. Boolean queries with AND, OR and NOT cut a broad topic down to the specific conversation you want, and historical backfill means you start with the context that already exists rather than an empty dashboard.

Source the voices

Babel42 ranks the people and outlets driving a topic on what they post and how it lands, not on follower count, so a quiet account with a committed readership is not buried under a loud one without. Save the ones worth contacting to a reusable author list, and follow any account as a channel to see what it publishes next.

Spot the angle

Ask Babel42's AI for a read on a topic and it names the themes it can see in the recent mentions, which is where an emerging angle usually shows up first. Every mention it cites stays linked to the original post, so you can go and read the primary source instead of trusting a summary.